Marine Dealer Solutions Blog

Four Benefits of a Call Tracking Service

Posted by Marine Dealer Solutions on Aug 1, 2017 2:50:38 PM

Business telephones are key for all moments of the day, with incoming and outgoing calls moving off the hook. One matter to consider is the most frequent locations where all of those incoming calls come from, for sales, customer service and more. There are many services and apps that help to record and report customer demographics via all of the incoming calls to your company’s phone lines, including Google Voice among many others.

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Topics: Call Campaigns CRM Marketing Tips & Tricks

How (and why) to keep in-touch with customers after the sale

Posted by Marine Dealer Solutions on Nov 28, 2016 7:06:00 PM

A client’s relationship is likened to a fertilized chicken egg. As the owner, you have two options: break it and make a delicious omelet or incubate it to give rise to a chick. The latter option, you will need dedication (time) and means to do so. In the end, your efforts will not be futile; you might sell the hen at a good price or get more eggs. This simple analogy emphasizes the need to foster your consumers’ trust in your business rather than break it after a sale.

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Topics: Customer Retention CRM Marketing Tips & Tricks

The Top 5 Methods to Increase Customer Retention

Posted by Marine Dealer Solutions on Nov 3, 2016 5:47:44 PM

Learning the top 5 methods to increase customer retention can be one of the smartest moves you make for your dealership. Customer retention is one of the pillars of any long-standing business and any successful dealership owner will tell you, repeat customers are the lifeblood of your organization.

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Topics: Lead Response & Management Customer Retention CRM

5 Things Your Sales Team Should Be Doing During Downtime.

Posted by Marine Dealer Solutions on Oct 21, 2016 1:00:00 PM

 All sales dealerships go through down times, and boat dealerships are no exception. But that doesn’t mean that your sales team should be sitting at their desks waiting for their phones to ring. This is a great time to get plenty of other things done. 

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Topics: Call Campaigns Lead Response & Management Lead Generation Customer Retention CRM Marketing Tips & Tricks

A testament to the importance of Lead Follow Up

Posted by Marine Dealer Solutions on Jun 21, 2016 11:10:48 AM



How are you following up with your leads? Are you calling the new leads that come in immediately or even in the same day? It can be hard to get in contact with these leads due to a dealerships busy schedule. Let's say you do call the lead within the same day, how is your follow up process? Do you call them back the next day? Or maybe next week? This is the conundrum for most dealerships. 

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Topics: Lead Response & Management Lead Generation CRM