Marine Dealer Solutions Blog

3 Reasons to Invite Existing Customers to Your Boat Show

Posted by Marine Dealer Solutions on Jun 8, 2017 2:50:00 PM

Okay, we all know that having a promotional show is a great way to meet potential customers and land new business. One thing that we often overlook is going out of our way to personally invite existing customers to come take a look around and talk to you again. Remember that if these customers have already purchased a boat from you in the past there may be any number of future purchases needed!

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Topics: Customer Retention Tips ideas Calling customers building customer trust boat show success inviting customers calling existing customers

4 Benefits of Calling Your Customers After a Boat Show.

Posted by Marine Dealer Solutions on May 24, 2017 1:13:00 PM

A successful boat show is an exciting prospect, no doubt. It is a culmination of relentless marketing efforts and detailed planning. So, what happens after a successful show? After-sale services and other follow up strategies further work towards breaking new ground in boat sales and customer satisfaction. This article is aimed at exploring the benefits of calling customers after a successful boat show.

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Topics: Lead Follow Up Customer Retention Tips ideas Follow Up Calling customers building customer trust boat show success

How Often Should You Contact Your Customers?

Posted by Marine Dealer Solutions on Dec 29, 2016 2:54:55 PM

Making time to contact your previous customers is one of the most important and effective tasks a dealership can do to maximize lead effectiveness. The goal is to make sure you not only make contact with the customer, but to not bombard them with numerous attempts. A consistent and non-intrusive timeline will set you up for success.

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Topics: Lead Follow Up Customer Retention Reasons To Call Customers Tips ideas Follow Up

How (and why) to keep in-touch with customers after the sale

Posted by Marine Dealer Solutions on Nov 28, 2016 7:06:00 PM

A client’s relationship is likened to a fertilized chicken egg. As the owner, you have two options: break it and make a delicious omelet or incubate it to give rise to a chick. The latter option, you will need dedication (time) and means to do so. In the end, your efforts will not be futile; you might sell the hen at a good price or get more eggs. This simple analogy emphasizes the need to foster your consumers’ trust in your business rather than break it after a sale.

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Topics: CRM Tips Customer Retention Tips ideas How to Keep-In-Touch with Customers after the Sale

5 Things to Avoid When Posting on Social Media

Posted by Marine Dealer Solutions on Nov 15, 2016 4:02:01 PM

There is no doubt that social media platforms have amplified the freedom of interactions. From the primary need to offer personalized communication, it is the best technique for marketing purposes. The appealing aspects of social media marketing are that it is both inexpensive and one can get a greater viewership than other marketing channels like TV, Radio or Newspaper. In fact, if you are keen at every news segment, every advertisement follows a brief note where the marine dealers get to entice their prospective consumers to extend their conversation on social media sites like Facebook, Twitter, and LinkedIn. Its influence is enormous, and the rewards are worthwhile.

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Topics: Insider Customer Retention Tips ideas generate boat leads Generate leads Social Media social media how to social media dont's

The Top 5 Methods to Increase Customer Retention

Posted by Marine Dealer Solutions on Nov 3, 2016 5:47:44 PM

Learning the top 5 methods to increase customer retention can be one of the smartest moves you make for your dealership. Customer retention is one of the pillars of any long-standing business and any successful dealership owner will tell you, repeat customers are the lifeblood of your organization.

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Topics: CRM Tips Lead Management Lead Follow Up Customer Retention

10 Benefits of Adding Live Chat to Your Website

Posted by Marine Dealer Solutions on Oct 27, 2016 1:38:52 PM

Is live chat software for boat dealers really important for your dealership? The answer is a resounding yes. Visitors invited to live chat are 6.3 times more likely to become customers compared to those who don’t offer the feature.

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Topics: Fast Response Customer Retention Live Chat Tactics for success

5 Things Your Sales Team Should Be Doing During Downtime.

Posted by Marine Dealer Solutions on Oct 21, 2016 1:00:00 PM

 All sales dealerships go through down times, and boat dealerships are no exception. But that doesn’t mean that your sales team should be sitting at their desks waiting for their phones to ring. This is a great time to get plenty of other things done. 

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Topics: Insider CRM Tips Lead Management Lead Generation Lead Follow Up Customer Retention Reasons To Call Customers Customers into Evangelists Tips

How to turn your customers into evangelists for your business

Posted by Marine Dealer Solutions on Oct 11, 2016 12:50:50 PM

One of the most efficient methods to market your dealership to new customers can be done by delighting your existing loyal customers. The goal is to turn your existing customers into brand evangelists. Having current customers spreading your brand and product through positive word-of-mouth interactions can go a long way for your dealership. The best method to achieve this goal is to follow a simple rule; under promise and over deliver. Go above and beyond your customer expectation.

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Topics: Insider Customer Retention Customers into Evangelists Tips How to Turn Your Customers Into Evangelists

Four Crucial Reasons to Call Your Customers

Posted by Marine Dealer Solutions on Sep 6, 2016 12:00:00 PM

 In the world of sales, regular communication is an essential part of the success of any company. It costs five times the amount to acquire a new customer, than to keep an existing customer. 

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Topics: Service Campaign Call Campaign Calling Campaign Lead Management Lead Follow Up Customer Retention Reasons To Call Customers

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